The Experience Advantage

Why Customers Remember Feelings More Than Products

Episode 4 · 14:07

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Episode 4 of The Experience Advantage: Why Customers Remember Feelings More Than Products.

About the series

Look at your business through the moments customers remember. This four-part audio collection explores emotional connection, complaint handling and service recovery. Listen for ideas that help you reflect on the experience around your product, from how a concern is heard to how a problem is resolved and followed up.

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