The Backlink Blueprint

Give link-building work a more deliberate structure

The Backlink Blueprint follows the process from understanding an existing backlink profile to developing material others can cite. It explores relevant outreach, matching replacement resources to broken links and maintaining relationships with publishers.

The later sections bring those activities into a working rhythm, with measurement ideas and additional approaches to consider once the foundations are in place.

What you’ll find inside

• Backlink profile audits and authority assessment.
• Original data and resources designed to be useful for citation.
• Outreach preparation and relevant publisher pitches.
• Broken-link discovery and matched replacement resources.
• Ongoing workflows, measurement and additional link-earning approaches.