Test the problem and demand behind a small product idea
The checklist uses a seven-day planning sequence to move from pain-point research into initial demand signals. It includes a voice-of-customer spreadsheet, problem scoring, market review, a coming-soon page, and pre-sale preparation. Final sections bring conversion evidence, feedback quality, delivery feasibility, and business fit into the decision.
The checkpoints help separate enthusiasm for an idea from the observations needed to refine it, test it further, or change direction.
What you’ll find inside
- Customer-language collection and problem scoring
- Trend, niche, and competitor research
- Polls, landing pages, and interest signals
- Pre-sale preparation and clear delivery terms
- Feedback, feasibility, and decision analysis
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