Plan, build and maintain a business website
The book starts with the foundations of a useful website and the tradeoffs involved in choosing a builder. It then connects visual identity with page content, practical features and launch checks. Later chapters cover search optimization, content updates and performance monitoring, helping you see the website as an ongoing business project.
Use it to outline a new site or identify which parts of an existing website deserve a more deliberate plan.
What you’ll find inside
- Website foundations and trust elements
- Choosing a website builder
- Brand identity and essential pages
- Launch preparation and functional checks
- Search visibility, updates and maintenance
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