Welcome Email Sequence Design

As an email marketing automation expert, design a 3-email welcome sequence for new subscribers to my local business email list. For each email, provide: 1) Subject line options, 2) The core message and purpose, 3) Content outline with approximate word counts for each section, 4) Specific personal/local elements to include, 5) Timing recommendation, and 6) The call-to-action. The sequence should gradually build trust before making offers. My business is [describe your business] and most subscribers join through [describe how they typically sign up].