Building a Testing Culture

Create the working conditions for regular experiments

The checklist treats testing as an organizational practice with practical requirements. Foundation checks address objectives, platforms, analytics, and a shared documentation repository. Team sections define responsibilities and training, while process checks cover hypotheses, quality control, and success measures. Cultural and scaling considerations then connect leadership support, learning, resources, and recognition.

The review points help teams consider whether they have the tools and working arrangements to carry experiments through from planning to a documented result and next action.

What you’ll find inside

• Testing goals and infrastructure
• Shared documentation and learning libraries
• Team responsibilities and training
• Quality-control and measurement processes
• Leadership support and resource planning